Managing Director, WildBrain
John Robson, Managing Director WildBrain, oversees the DHX owned, multi-platform digital media company, focused on the production and distribution of content for kids. WildBrain is a subsidiary of DHX Media and specializes in YouTube. Since his arrival in 2015, John has led the rapid growth of the company, generating over 32 billion minutes of Watch time last year for DHX library content and 3rd party partners.
Prior to joining WildBrain he served in a number of executive roles including Base79, where he led the commercial and marketing team, Rightster, where he led the commercial division, HTC where he led the content group, Paramount Pictures where he set up and ran the international digital distribution division. John has two decades of experience in digital management and strategy and has lived through the continuing evolution of digital content distribution, working on many of the biggest brands in entertainment including Paramount Pictures, MTV, NBCU, Fox, Nickelodeon, DWA and many others.