Co-founder and CEO, Parrot Analytics
Wared Seger is the co-founder and CEO of Parrot Analytics, a data science company that enables the television industry to understand global demand for content. Headquartered in Los Angeles, Auckland and New York, Parrot Analytics has developed the industry’s first and only cross-platform global demand measurement standard for TV content. With a background in neuroscience, Wared has led Parrot Analytics’ vision and impressive growth from the company’s inception to global expansion. Wared believes that society’s biggest advancements have come from an intersection of science, technology, and entrepreneurship.
A content-loving technology entrepreneur at heart, Wared is now leading the industry’s narrative on the “The Science of Popularity”: By reverse-engineering the wisdom of the crowds, Wared’s company Parrot Analytics ultimately connects creators with consumers by helping the industry take the guesswork out of content decisions and providing it with the most sophisticated data-driven insights possible. The world’s most recognized media, technology and consulting companies now leverage Parrot Analytics’ demand data to make more effective content-related decisions.